Original author: BUBBLE, Rhythm
Early this morning, MagicEden announced a partnership with $Trump to launch Trump Wallet. As soon as the news came out, the market value of MagicEden token $ME rose by nearly 30% from $850 million to $1.1 billion in two hours. However, Trump’s son Eric Trump and Donald J Trump Jr., as well as Barron Trump, who had not previously posted X tweets, all issued statements denying any connection with the announcement.
Eric even posted twice and warned the MagicEden project owner, MagicEden, I will be very cautious about using our name in unapproved projects that no one in our organization knows about. With the anti-counterfeiting behavior of Trumps sons, the market value of $ME immediately fell to US$960 million and now remains around US$1 billion.
Official announcement in seconds, rumor refuted in seconds, what exactly is going on with Trumps wallet?
The news was first announced on X at 12:10 am (UTC+ 8) today by software engineer and crypto researcher Molly White, who found domain and website information related to TrumpWallet.com and pointed out that the website was online before the official announcement, providing wallet waitlist registration and promotion information for $TRUMP token rewards. Bitcoin Magazine also reported on the event.
An hour later at 1:35, MagicEden officially announced its cooperation with $TRUMP to build the @TrumpWalletApp wallet. After they announced the news on their main account, many team members also forwarded it. MagicEden co-founder and CEO Jack posted an X tweet and added, Sign up now to join our waiting list! After the app goes online, there will be a $1 million $TRUMP reward. Users who recommend at least 1 person to participate will have the opportunity to win a grand prize of $100,000. As the invitation event was launched, the invitation code of TrumpWalletApp quickly spread in the community.
An hour later, at 2:21 a.m., Eric Trump, son of U.S. President Trump, tweeted, I run the Trump Company, but I knew nothing about this project, and tagged WLFI, AmericanBTC, and the protagonist of this incident, $Trump. Subsequently, Donald J Trump Jr., Barron Trumps family members, and a number of WLFI team members reposted and boycotted the behavior.
Although many WLFI members boycotted, TrumpMeme official account and MagicEden team members confirmed it, and both sides held their own. The original X account of Trump Wallet has been banned by Twitter. Before that, the account was a MagicEden gold label account. From the information on the official website, the privacy policy and terms and conditions or promotional activities are all handled by the Slingshot Finance project, which was acquired by MagicEden two months ago.
Two major “factions” of the Trump crypto group
This is not the first time that Trump’s team has shown an unstable state. During the last presidential term, the internal team members of the Trump administration had great competition and changes between different factions, and resignations were commonplace. During this term, after the field of cryptocurrency became the focus of Trump’s administration, the team with related interests became more divided, and everyone wanted to “have a piece of the pie”.
The issuer of meme coins, Trump’s long-term business partner
Interestingly, from MagicEden CEO Jack’s tweet, we can see that he had just gone to the $Trump dinner with the founder of the acquired Slingshot mentioned above, and this tweet was also retweeted by the official account of $Trump meme. On June 3, TRUMP Meme officially stated that 3 different Solana NFTs were airdropped to the wallets of users who participated in the Dinner with Trump event. Looking back now, it seems to be some form of warm-up for the Trump Wallet App.
From left to right, Slingshot founder Clinton Bembry Jr., MagicEden founder Jack, MagicEden chief business officer Chris Akhavan
The person who planned the $Trump dinner in Washington in May 2025 was none other than President Trump’s longtime friend, Bill Zanker. Bill Zanker is the “authorized person” of Fight Fight Fight LLC, the company behind the $Trump token. The company and CIC Digital LLC jointly own 80% of Trump’s $TRUMP memecoin tokens, which are worth billions of dollars.
Bill Zanker and Trump
CIC Digital LLC was founded in 2021 by John Marion, one of Trumps lawyers, and former adviser Nick Luna. As an affiliate of the Trump Organization, CIC Digital LLC cooperates with Fight Fight Fight LLC to operate the $TRUMP token website and derive transaction revenue from it.
CIC Digital LLC is responsible for licensing Trumps name and likeness for NFT projects such as Trump Digital Trading Cards. Bill Zanker is considered a key promoter of Trumps NFT project. Bill Zanker reportedly proposed the launch of the NFT series to Trump in 2022 and met with him at Trumps club at Mar-a-Lago to discuss the feasibility of the project. CIC Digital LLC licensed Trumps brand to NFT INT LLC (a company registered in Delaware), and Zanker played an organizing and promoting role in the process, although he did not directly own NFT INT LLC.
This is not the first time the two parties have collaborated. Magic Eden, as a well-known NFT platform, has also cooperated with the Trump Digital Trading Cards project. In March 2024, the Trump card NFT project announced that it would migrate to Magic Eden, and stated that Magic Eden has established a special team to assist users in managing Trump digital card collections.
This is not the first time the two sides have worked together. They have known each other since around 2000 and have worked together many times. At the beginning, Bill Zanker founded The Learning Annex Education Company, which he hoped to make into the McDonalds of the education industry. The company was founded by Zanker in a studio apartment in New York in 1980 with $5,000 and has grown rapidly, with revenue exceeding $100 million at one point. Celebrities who have given advice in the course include motivational speaker Tony Robbins, former boxer George Foreman and Trump, whose speech for Learning Annex in 2002 was titled Aim Big: Theres Nothing You Cant Do! Zanker claimed that he paid Trump $1.5 million per appearance, but Trump later admitted that it was actually only $400,000.
In 2007, the two co-wrote Think Big and Kick ASS in Business and Life. In addition, the two co-founded the ill-fated crowdfunding website FundAnything in 2013. The website was founded by Zanker with his own $1 million, but a year later, Trump distanced himself from the project, only posted a few dozen tweets, and said that raising this money took me too much time and energy, and then the project died in vain. It was not until 2022 that Bill Zanker proposed the business concept of Trump NFT, and the two sides have cooperated in the field of cryptocurrency ever since.
Bill Zanker and Trump promote co-authored book Think Big and Kick ASS in Business and Life
$Trumps official website states that TRUMP is a registered trademark of DTTM Operations LLC. This product is not distributed or sold by Donald J. Trump, the Trump Organization, or any of their respective affiliates or principals. DTTM Operations LLC is a limited liability company registered in New York. It was established in 2015 and is active in real estate, hotels, entertainment, clothing, political services and other fields. It holds a large number of trademarks related to the Trump brand, with records showing at least 137 trademarks.
DTTM Operations LLC also holds the trademark of THE TRUMP ORGANIZATION, and the registered copyright of $Trump is not provided with IP support by THE TRUMP ORGANIZATION led by Eric Trump, but is IP ownership obtained from DTTM Operations LLC.
Although Trump claimed during his presidency that he would hand over day-to-day business operations to his children, such as Donald Trump Jr. and Eric Trump, DTTM Operations LLC is still widely regarded as the entity that protects and manages Trump-related assets.
In addition to Bill Zanker, the community believes that the leader of $Trump is also the chairman of the Crypto Committee, David Sacks. David Sacks is well-known as one of the founders of PayPal, and later became famous by creating Yammer and selling it to Microsoft for $1.2 billion. In the cryptocurrency circle, David Sacks most important identity is an investor in the crypto venture capital company Multicoin and a Solana maximalist.
One of the stupidest attacks against me this year was that I sold SOL tokens to retail investors. If that were true, they would have made a fortune by now. Congratulations to everyone who holds SOL. Even when FTX collapsed, Sacks never sold SOL.
Because $Trump is deployed on the Solana chain, and David Sacks remained silent about these zero-sum meme coins when Trump issued the $TRUMP coin, many people believe that the chairman of the crypto committee and member of the PayPal Mafia is likely to be involved.
Further reading: Silicon Valley turns right: Peter Thiel, A16Z, and the political ambitions of cryptocurrency
Within a few days of $Trump, $MELANIA, named after Trumps wife Melania, was also issued. Messari founder Ryan Selkis tweeted to call on Trump, suggesting that he fire the people who recommended the launch of the $MELANIA project. The project team lacks professional capabilities, may cause significant economic losses and damage to reputation, and the project decision did not fully consider Trumps interests. Selkis pointed out the problems with $MELANIA.
Compared to $TRUMP, the issuance of $MELANIA was more sloppy, the front-end code was incomplete, the images were not compressed, the website was built only one day before the project was released, and the legal text was not rigorous. Many netizens speculated that the methods of $MELANIA and $TRUMP were very different and might not be operated by the same team.
More than one community member revealed that If my source is correct, $TRUMP was promoted by the crypto czar David Sacks, and $MELANIA was made by the Worldliberty team. But what is certain is that these two coins were not made by the same team.
WLFI interest group, father and son join forces as Middle East envoys
History always repeats itself, just like the last time $Trump and $MELANIA collided. After MagicEden and $Trump cooperated on the crypto wallet, Trumps eldest son said that WLFI will launch its own official wallet. However, applications such as Trump Wallet are not like Memecoin. There can only be one wallet app with Trump concept, which also led to the real and fake Monkey King blunder today.
Eric Trump further escalated the dispute in a series of text messages to The New York Times, saying the Trump family would launch a legal challenge against the $TRUMP Wallet, even though the wallet was promoted on social media by an account associated with fellow Trump interest group Bill Zanker. “Nothing has been agreed to for this product,” Eric Trump wrote. “Nothing has been agreed to for this product. It has not been approved.”
WLFI was established on September 16, 2024, when then-President-elect Donald Trump announced his entry into X. The company was founded by real estate magnate Steve Witkoff and his son Zach Witkoff, while Trumps son Eric Trump and Donald J Trump Jr also participated in the project as team members.
Justin Sun (left), Zach Witkoff (center), and Trumps second son Eric Trump (right) attended the cryptocurrency conference Token 2049 held in Dubai
Witkoffs son, Zach Witkoff, co-founder of the crypto company World Liberty Financial, announced at a conference in Dubai that the company had reached an agreement with Tahnoons company, which will purchase $2 billion of the stablecoin USD 1 issued by World Liberty. The Witkoffs and the Trump family are expected to share tens of millions of dollars in annual profits. The Trump family holds a 60% stake in World Liberty Financial.
Since last fall, the Trump family has started several different cryptocurrency projects, including American Bitcoin, $TRUMP, $MELANIA, World Liberty Financial, and Trump Media Technology Group. In recent days, the Trump familys crypto business has not stopped. In addition to todays farce of real and fake wallets, Trumps social platform Truth Social submitted a Bitcoin ETF application, and Mrs. Trumps official meme coin $MELANIA also reached a liquidity provision agreement with Wintermute. WLFI also airdropped 47 USD 1 to its token subscriber address. It seems that the stablecoin track has also entered the right track.
At this point in time, the team behind $Trump and Trump NFT, which has used up all the benefits and can no longer draw liquidity from the market, seems to be gradually moving away from the core circle of the Trump Group.
The Crypto of 2025 is the Trump family’s Crypto.
This article is sourced from the internet: What are the mountains in Trumps crypto empire?